NEWS: Fabolous Introduces the Rocawear BLAK Anthem

To celebrate Brooklyn’s very own Fabolous‘ birthday, Rocawear has officially releasedThe BLAK Anthem. The ROC continues to represent a borderless, global lifestyle. After undergoing a complete revamp, one of the premier hip-hop clothing brands established in 1999 has catered to the fashion-forward crowd of 2014 in a big way.

SOURCETV Exclusive: Fabolous Talks Rocawear BLAK & Upcoming Projects

As for the video: the visual and sonic energy personifies the unapologetic aesthetic that the brand possesses. Today’s fashion conscious consumer demands an authentic brand statement and keeping it rooted in Brooklyn does just that. BLAK represents a language of today’s multicultural informed youth.

The collection hit Macy’s and specialty stores last week and is constantly moving. Rocawear BLAK is not only the new Black, but truly the evolution of the brand.

Every "Fashion Reference" From Jay Z In One T-Shirt

Every "Fashion Reference" From Jay Z In One T-Shirt

Fashion and culture journalist Katherine Bernard from Vogue and Dazed & Confused, came up with a great concept for a set of T-shirts inspired by Jay Z.

Bernard went through the entire catalogue of Jay Z albums in chronological order and pulled every single fashion brand S.Carter mentions in his songs and made a unique tee out of it. Every single fashion brand is covered in this project starting from Jay’s classic debut album, Reasonable Doubt in 1996 to his latest release Magna Carta Holy Grail in 2013.

Bernard entitled the project “Art As Wrench: A Rapper’s Fashion Timeline,” and in support of the project has launched a kickstarter which you can check out HERE.

Check out the video below with some well-known fashion designers commenting on the project.

http://vimeo.com/111984044